The Ultimate Guide to Different Types of Sticker Paper used by Big Brands

There are all sorts of different sticker papers on the market these days, used for a variety of different purposes by big brands. Some are metallic, some clear, and some even fluorescent – each with its own unique properties that set it apart from the others. In this article, we’ll explore all the different types of custom sticker materials out there and what each is used for. You might be surprised to learn just how versatile they can be!

1. White vinyl stickers 

White vinyl stickers are arguably the most popular type of sticker paper, and for good reason. They’re durable, waterproof, and relatively inexpensive to produce in bulk. They’re ideal for product labels or promotional materials, as they can easily be printed with bold graphics or logos. Many major brands like Apple or Reddit use these stickers on their products to enhance brand recognition.

2. Clear stickers 

Clear stickers are also widely used, as they allow for a unique “invisible” look. These stickers create an almost glass-like effect that makes them difficult to ignore and adds professionalism to any product or promotional material. They’re great for labelling products with the company logo or website address, as well as for decorative purposes.

3. Metallic stickers 

Metallic stickers can add a touch of sophistication to any product or promotional material. They come in a range of colours and finishes, from matte to glossy, and are perfect for adding an eye-catching look to any project. From beer cans to laptop covers, metallic stickers can be used almost anywhere.

4. Fluorescent stickers

Fluorescent custom stickers are great for making a statement. These bright and vibrant stickers come in a range of colours that can be used to create attention-grabbing designs. Whether it’s for product labels or promotional materials, fluorescent stickers deliver an energetic look that stands out from the crowd.

5. Static clings

Static clings are another type of sticker material that are ideal for window signage and shop window branding, as they don’t leave behind any residue when removed. They do not use glue to stick to surfaces but adhere with static only, making them great for temporary promotions or events.

6. Heavy duty stickers

Finally, heavy duty stickers are designed to last. These stickers are printed on thick and durable vinyl that can withstand wear and tear, making them ideal for years and years of outdoors use or application in extreme environments. Do not use them to label just any product, as they can easily damage surfaces they are being applied to.

No matter what type of sticker paper you’re looking for, there’s something out there to suit every need. Whether it’s white vinyl stickers for product labels, clear stickers for a professional look, metallic stickers for an eye-catching effect, fluorescent stickers for a vibrant look, static clings for temporary promotions or events, and heavy duty stickers for outdoor applications, you’ll have no trouble finding the perfect sticker paper to suit your requirements. Big brands rely on all of these types of sticker materials to promote their products and enhance brand recognition. So why not take a leaf out of their book and start exploring the different types of personalised printed stickers on the market today? Good luck!